Your Ecommerce Jungle Gym

How to fix 20 of the most common Magento issues

Magento is the most popular ecommerce platforms according to 2016 research from aheadWorks.

While the fast-growing startup software providers like Shopify, Volusion and Vend often grab the tech industry’s headlines – Magento is the reliable workhorse powering more than 29% of the ecommerce stores in the Alexa top 1 million websites.

There are a bunch of fine reasons why so many online retail entrepreneurs favour Magento.

The platform meets almost every requirement an online store needs. 

But Magento is still a software program. Like any other marketing tech – Magento has its irritating issues that can crop up from time to time.

There’s a few particular problems that continually plague online store website managers, but there are a collection of simple fixes I want to share with you to avoid this level of hair-tearing, anxiety-inducing, computer-smashing frustration.

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The advice new online store owners need to build sustainable ecommerce success

Building an ecommerce brand in 2017 takes a whole village.

Running a sustainable, successful new online store is impossible without the support of expert partners. But more importantly, the ability to learn from your customers (and adapt your shopping experience accordingly) will help you generate long term growth. 

In particular, young businesses need to learn how to embrace audience feedback if they are to succeed.

So, how are you going to build a brand that can withstand your competition?

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35 of the most innovative ecommerce startups of 2016

The start of a new year is a beautiful time, especially for an ecommerce professional.

First and most importantly - January is the furthest month away from Christmas and Boxing Day sales. 

Also - clean slate people!

New year, new goals.

Fresh strategy, fresh approach.


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The most interesting ecommerce experts of 2016 you need to follow

If you’re reading this article, there’s a good chance you work for an online retailer.

You know how important delivery can be in the ecommerce customer experience.

That moment when your customer signs for the courier.

That moment your customer gets a little pang of excitement at the prospect of opening their goodies.

That moment where you have a clean slate for your brand's first impression.

For those of you new to the vagaries of retail lingo, in the biz we call this moment of opening a package 'unboxing'.

Unboxing is a moment of instantaneous excitement and joy...

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The 2017 Retail Calendar you need to dominate the new year

January is here.

You know what that means?

The holidays.

They're gone.

Christmas is more than 11 months away.

And 2017 is here.

No more feasting. No more partying. No more festive cheer with friends and family.

Instead, this is what you have to confront each and every weekday...

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How you can overcome the biggest future challenges of ecommerce

Okay, it's time.

It's time to let go.

Santa is busy sorting out all those orders you've taken.

Or at least that is every online store owner's Christmas wish.

Wouldn't it be great if some plump old Norweigan dude actually offered to magically manage the fulfilment of all of your Christmas sales!

Thanks, old boy.

The week before December 25 signals the impending end of the online silly season mayhem (well, until the madness of Boxing Day Sales).

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Black Friday and Cyber Monday promotions to help you stand out without a discount

Chocolates are delicious.

I bet you could gobble one up right now.

Only the lactose intolerant, weight-gain intolerant, or temptation intolerant can resist chomping down one of these when offered...

When we see a delicious little chocolatey treat, we're all-in.

But what happens when we're offered more than one little measly grabbable truffle ball?

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How you can use an ecommerce Christmas landing page to create a magical online gift shop

The month before Christmas is supposed to be a time to wind down and relax into holiday mode.

But for hospitality workers, elite footballers/basketballers/cricketers, big fat men with white bushy beards, and retail pro's - the end of the year means three terrible things.

Stress.

Pressure.

And other people enjoying themselves while you're slaving away at work.

At some point each December, every ecommerce store owner runs this fantasy through their head.

Still, there's no point throwing around Bah Humbugs.

It didn't work for old Ebenezer Scrooge, and your festive party-pooping is only going to harm your chances of maximising Christmas sales for your retail brand.

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Lessons from 21 of the best welcome emails in the ecommerce business

First impressions count. 

Especially for online stores. 

Creating an impressionable welcome email is critical for any ecommerce brand.

Your first point of contact with your customer can make or break your relationship.

Don’t waste the opportunity! 

You’ve got one email to let your customer know what you’re about, what you can provide to them, and maybe even to make them laugh. 

You need to take the time to make it worth their while! 

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The ecommerce content marketing tactic to help you beat the big guys

Clickbait headline, right?

The Ecommerce Jungle Gym is no place for empty promises.

The ecommerce content marketing tactic I'm talking about will help you get a head start on the Amazon's of your niche.

And you don't need to wait until the end of the article for the big reveal.

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